The Fairmont Orchid
The Fairmont Orchid is one of The Big Island's premier luxury resorts and they asked OrangeRoc to create an upscale branding, advertising and marketing campaign for the property. Incorporating luxurious photography that leapt off the page and authentically local design elements and copy was key to brand recognition in their advertising, e-marketing, collateral, on-property displays, signage and tv spots - all created to highlight the Fairmont Orchid's signature restaurants, spa, and tennis program, as well as, full service wedding and children's programs.
local media planning
newspaper ads
magazine ads
tv commercials
point-of-purchase displays
promotional packaging
brochures
business cards
food photography & art direction
posters
signage
e-marketing


