Sample case study from Brookfield Homes Hawaii.
Careers / Internships

Senior Account Executive
Passionate, high-energy creative communications firm with non-traditional approach to advertising and marketing seeks Senior Account Executive with minimum 3 – 5 years experience in promoting multiple products and services with concentration on developing strategies based on market research to multiple clients. BA degree in Communications, Advertising, Marketing, and Business Management or equivalent experience required. Applicant must be a quick learner and good multi-tasker who takes initiative and has good organization, communication and presentation skills.

Main Job Tasks and Responsibilities

  • Initiate, manage and coordinate all marketing, advertising and promotional staff and activities
  • Work closely with advertising executives and creative
  • Conduct market research to determine market requirements for existing and future products
  • Analysis of customer research, current market conditions and competitor information
  • Develop and implement marketing plans and projects for new and existing products
  • Manage the productivity of the marketing plans and projects
  • Monitor, review and report on all marketing activity and results
  • Determine and manage the marketing budget; deliver marketing activity within budget; Develop pricing strategy
  • Serve as a liaison with media and advertising
  • Follow trends that indicate a need for emerging products and services
  • Oversee new product development
Education and Experience
  • Business or marketing-related degree or equivalent professional qualification
  • Experience in all aspects of developing and maintaining marketing strategies; Technical marketing skills
  • Proven experience in customer and market research; Relevant product and industry knowledge
  • Experience with relevant software applications
Key Competencies
  • Excellent written and verbal communication skills; Organization and planning; Problem analysis and problem-solving; Sound decision-making; Team leadership, Collaboration; Formal presentation skills, Persuasiveness; Adaptability, Innovation; Stress tolerance

Fill out the application form and submit appropriate samples of your work.

Pay commensurate with experience.

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